Aaron Rodgers is back in Pittsburgh for another season, and so is the debate over whether he deserves the attention he still receives. The 42-year-old quarterback finalized a one-year deal with the Steelers on Monday, jogging onto the practice field in his white No. 8 jersey for voluntary OTAs. But the return stirred something unusual: a veteran ESPN commentator publicly calling out his own network for obsessing over a quarterback he believes the sports world has largely moved on from.
Why is Michael Wilbon frustrated with Aaron Rodgers coverage?
Michael Wilbon did not mince words on First Take. The longtime Pardon the Interruption co-host, a figure who has earned enough credibility at ESPN to say almost anything, leveled a pointed critique at his own employer over how much airtime Aaron Rodgers continues to receive. “I’m blaming this network, ’cause every time I turn on all of our shows, except one, I hear about Aaron damn Rodgers,” Wilbon said. “I’m criticizing us; I’m criticizing ‘breaking news’… He’s irrelevant.”The signing itself is not without context. Rodgers did lead Pittsburgh to an AFC North title last season, finishing 10-6 as a starter with 3,322 yards, 24 touchdowns, seven interceptions, and a 65.7 completion percentage. Those are respectable numbers. But the Steelers were eliminated in the Wild Card round by Houston, and the broader postseason picture under Rodgers remains bleak. He has not reached a Super Bowl since his lone championship with Green Bay in Super Bowl XLV. He has not dominated in the way the attention around him sometimes implies.That disconnect is precisely what frustrated Wilbon. “Aaron Rodgers, a first ballot Hall of Famer, a great quarterback for years. He’s irrelevant now,” he said. “What makes him relevant now? This network talking about him every day, day in, day out, as if they’re hanging on and waiting for, you know, Patrick Mahomes three years ago. He’s not LeBron James, he’s not Tom Brady, he’s not playing that way into his 40s. This whole thing is overstated.“He went further, dismissing the re-signing as anything close to breaking news. “The only breaking news about Aaron Rodgers now is that he’s retired. That’s the breaking news,” Wilbon added. He also pointed out that Pittsburgh is not even the favorite in its own division, let alone a genuine Super Bowl contender with Baltimore and Cincinnati standing in the way.None of this is an attack on Rodgers personally, and Wilbon made that clear. His frustration is with the media cycle that surrounds the quarterback, one that treats a veteran managing his late career like a generational story still unfolding. Whether the coverage shifts, especially now that Rodgers is back for a second Pittsburgh chapter, seems unlikely. But rarely does a prominent broadcaster turn the camera inward this sharply.